Core Values to business leaders

​Every branch of the military embraces a set of core values.  In the Navy and the Marine Corps they are:  Honor, Courage, and Commitment.  In the Army they are:  Loyalty, Duty, Respect, Selfless Service, Honor, Integrity, and Personal Courage.  In the Air Force they are:  Integrity, Service, and Excellence.  In the Coast Guard they are:  Honor, Respect, and Devotion to Duty.  These values help our service members to work together as a cohesive team to serve our country selflessly and without hesitation.  

​Military training is centralized in teaching team work and team building.  Everyone has a unique yet synergetic role in maintaining the strength of our nations fighting force.  The question becomes what happens when one is no longer a part of this synergetic paradigm.  How does one go from a “We” to an “I”.  The difficulty faced by service members who choose to become entrepreneurs is that they are now building their own team, their own organization, and developing a new set of core values to this organization.  Even those who served in leadership positions within the military, stepped into an already existing larger organization with a vast infrastructure heaped with history.  They still lead with the mindset of “We”.  This is why organizations that offer services to veterans who have a passion for entrepreneurship are so important.  By providing the information and resources for veteran entrepreneurs to find their own unique passion and learn to create something unique they are better prepared to build a successful business.  Change, however, is not easy.  This is why integrative services are an essential part of these organizations.  Workshops, Career Counselors, Networking events are all important services to help veterans to build the necessary skills to not only build a business that reflects their passions, but to build one that is successful and thrives.

Author

JENNIFER ATTILA

Jennifer Attila is a prevention specialist leading psychoeducational groups with active duty personnel.  It is her passion to increase knowledge for current and future counselors on the unique experience that is Military culture, to better help those who serve and their families.